The broker is supposed to represent his clients' best interests. Part of the broker's duty is to understand the situation, needs and requirements of the clients to find them the best insurance policy within their budget. Choosing the right insurance plan is quite complicated, and studies show that many people end up choosing a less than optimal plan when they solely rely on their own judgment.

My husband and I have been using the same Independent Insurance Agent for over 15 years and I can't imagine getting insurance from anyone else! I like the personalized service we get. As bad as customer service is everywhere else, it's nice to know that I can go to my local office and get the help I need. I'm rarely put on hold when I call and I'm always helped by a knowledgeable staff member, not someone reading from a script. I've compared our insurance rates with many other companies, and our agent makes sure we get the best insurance for the best price. We've dealt with brokers and captive agents too, but our best experiences have been with Mr. Johnson.
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Unlike GEICO, Esurance, and other “direct writers”, independent agents are a part of your community and are there to help whenever you need it. Unlike American Family Insurance, Farmers Insurance, State Farm Insurance, and other “captive” agents, an independent insurance agent works with many different insurance companies. Atlas agents automatically compare quotes from up to 50, which saves you time & money.
Insurance terms, definitions and explanations are intended for informational purposes only and do not in any way replace or modify the definitions and information contained in individual insurance contracts, policies or declaration pages, which are controlling. Such terms and availability may vary by state and exclusions may apply. Discounts may not be applied to all policy coverages.

Allstate earns its spot on our list by having the most discounts. Whether you want a price break for bundling, setting up automatic premium payments, or securing your home with burglar alarms and fire extinguishers, you can find a discount from Allstate. Unlike other providers, Allstate also has a “welcome” discount that lasts for your first two years, plus a discount for early shoppers who sign up before their current policy expires.
If you’re in bargain-hunting mode, Liberty Mutual may be a good place to look for homeowners insurance. It offers a long list of discounts — matching leading companies like State Farm, Allstate, and Nationwide in number — that includes some hard-to-find options we appreciated. For instance, Liberty Mutual is one of only two companies on this list, along with the Hartford, that will cut you a deal if you insure your house for 100% of its value. Other unique discounts include savings for new homes, homes with new roofs, first-time insurance buyers, and customers that set up autopay or pay online.
The above is meant as general information and as general policy descriptions to help you understand the different types of coverages. These descriptions do not refer to any specific contract of insurance and they do not modify any definitions, exclusions or any other provision expressly stated in any contracts of insurance. We encourage you to speak to your insurance representative and to read your policy contract to fully understand your coverages.

If you’re in bargain-hunting mode, Liberty Mutual may be a good place to look for homeowners insurance. It offers a long list of discounts — matching leading companies like State Farm, Allstate, and Nationwide in number — that includes some hard-to-find options we appreciated. For instance, Liberty Mutual is one of only two companies on this list, along with the Hartford, that will cut you a deal if you insure your house for 100% of its value. Other unique discounts include savings for new homes, homes with new roofs, first-time insurance buyers, and customers that set up autopay or pay online.
When shopping for insurance, there are several key things that customers look at, including cost, speed, ease, security of personal data, and peace of mind that all essentials are covered. Working with an insurance broker can help get you the insurance you need at the best price. Brokers deal with a wide range of products and services and have the qualifications needed to recommend the policies that best suit your needs. As most brokers work for smaller companies that represent big insurance companies, the service is typically more personalized, meaning better quality support.
Rules of ethics. (You might say this is a simple case of “buyer beware,” but as government investigations have indicated, it’s the misrepresentation that’s the problem. Such investigations have found that brokers do not always consider their clients’ best interests, instead acting primarily in their own interests and those of their favored insurance companies.)

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You may find that your out-of-pocket costs for whole life insurance seem daunting compared to term life insurance. This is because the dollars you pay into term life insurance premiums are only there to provide a death benefit to your beneficiaries if you die during a specified term, while money you invest in whole life insurance premiums builds cash value that you can use later in life or that will add to the death benefit payout. The percentage of your costs that go into your cash accrual account increases with passing years, as many of the administrative costs associated with setting up the policy and associated investments occurs early in the life of the policy.
When comparing car insurance quotes, it helps to compare apples to apples; in other words, you want to be sure that the quotes you get are for identical - or at least very similar - auto insurance policies. Once you have a better idea of the type of coverage you’re looking for in a policy, this will be easy. To better understand coverage types start here

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If you choose to get a rate quote online, you will be taken to the Life Quotes, Inc. website that is not owned by GEICO Insurance Agency. Any information that you provide directly to Life Quotes, Inc. on its website is subject to the privacy policy posted on their website, which you should read before proceeding. GEICO Insurance Agency assumes no responsibility for their privacy practices or your use of their website.
Of all our top picks, The Hartford has the fewest number of discounts: three of them, to be precise, for bundling policies, home security devices, and retirees. But that doesn’t necessarily mean you’ll pay more for your home insurance. Just because a company offers 12 discounts doesn’t mean you’ll qualify for all (or any) of them, so it’s always worth comparing quotes instead of solely counting discounts.
Insurance brokers specialize in insurance and risk management. Unlike insurance agents, brokers work for you rather than the insurance companies. An insurance broker uses his knowledge and experience to help you assess your unique insurance needs, find the best coverage and value, and can assist you when making a claim. As insurance brokers work directly with insurance buyers, you can rest assured that an expert is available to receive your calls and answer any insurance questions you have.
Agents and brokers act as intermediaries between you (the insurance buyer) and your insurers. Each has a legal duty to help you obtain appropriate coverage at a reasonable price. Each must have a license to distribute the type of insurance he or she is selling. An agent or broker must also adhere to the regulations enforced by your state insurance department. 

This is so true, and even more so for personal insurance such as auto, home, and life. Everyone should be aware that unlike your financial advisor (who is heavily regulated) your insurance broker has NO fiduciary responsibility to act in your best interest. What I find amazing about this contradiction is that a large percentage of families in this county likely send more annually on insurance products than put into savings and retirement accounts.

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Most people are familiar with or have worked with an insurance agent at some point in their lives. However, a broker has an entirely different role from an insurance agent. Unlike insurance agents, insurance brokers do not work for an insurance company. They work for their clients, providing advice on the best insurance options for their clients’ needs. Their goal is to support their clients’ interests — not to sell a particular policy on behalf of an insurance company.

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Umbrella policies offer extra liability coverage on top of what's already covered by your standard homeowners insurance or car insurance policy. Umbrella coverage starts at $1 million. Our agents generally recommend an umbrella policy to people who have more than $500,000 in assets since that's typically where your standard homeowners policy will cap coverage. But you should also consider umbrella coverage if you're at risk of multiple lawsuits, like if you have a few teen drivers in the house or you own multiple properties, especially rentals. You can learn more about umbrella insurance here.

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This site is published for some, but not all, residents of the United States of America. This site is not intended for use by residents of South Dakota, or by any countries other than the United States of America. Information concerning the identity, history and products of each insurance company represented by SelectQuote is intended for residents of states in which that insurance company is licensed. No applications will be sought or accepted on behalf of any insurance company from a resident of a state in which that company is not licensed. Availability of products varies by state.

Yes. To personalize your experience on our website and to enhance security, we may assign your computer browser a unique random number known as a "cookie". Cookies enhance security by allowing us to identify you should you wish to access your personal profile upon returning to our site. Cookies also allow the site to display the proper pages and forms appropriate to your profile. Setting your browser to refuse cookies will disable the site from performing properly. Of course, if you prefer, you can give us a call at 1.800.670.3213 and we can help you right over the phone.

When you start your search, you can pick an independent agent or a captive (or direct) agent. An independent agent may sell policies from many different companies. A captive agent sells insurance for only one company. Independent and captive agents represent insurance companies and receive a commission from the insurance company for the sale of its policies.


We identified the auto insurance companies with the cheapest rates, but, as with anything, you want to be sure you are getting high quality service from your insurance company. Reliable car insurance companies are critical in ensuring a smooth customer-insurer relationship. There are a few factors we deemed most important to evaluate a company on which affect policy holders' satisfaction, such as, the average shopping experience, customer service, ability to resolve complaints, and quote filing process.
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Brokers may be either retail or wholesale. A retail broker interacts directly with insurance buyers. If you visited a broker, who then obtained insurance coverages on your behalf, he or she is a retail broker. In some cases, your agent or broker may be unable to obtain insurance coverage on your behalf from a standard insurer. In that event, he or she may contact a wholesale broker. Wholesale brokers specialize in certain types of coverage. Many are surplus lines brokers, who arrange coverages for risks that are unusual or hazardous.
Term life insurance is designed to provide financial protection for a specific period of time, such as 10 or 20 years. With traditional term insurance, the premium payment amount stays the same for the coverage period you select. After that period, policies may offer continued coverage, usually at a substantially higher premium payment rate. Term life insurance is generally less expensive than permanent life insurance.
Purchasing homeowners insurance may feel like a necessary evil — yes, it’s another bill, but it does protect your most valuable asset in the event of calamity. To find the best cheap homeowners insurance, we balanced the craving for low premiums with the need for customer service, ample coverage, and financial stability. Our favorite home insurance companies offer abundant discounts to slash prices without slashing protection. To find the best — and cheapest — for you, we recommend gathering quotes from all five.
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Between 7/1/15 and 9/30/15, the average estimated savings off MSRP presented by TrueCar Certified Dealers to users of TrueCar powered websites, based on users who configured virtual vehicles and who TrueCar identified as purchasing a new vehicle of the same make and model listed on the certificate from a Certified Dealer as of 10/31/2015, was $3,279. Your actual savings may vary based on multiple factors including the vehicle you select, region, dealer, and applicable vehicle specific manufacturer incentives which are subject to change.  The Farmers Car Shopping Service website is owned and operated by TrueCar, which is not affiliated with any of the companies comprising the Farmers Insurance Group of Companies.

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Insurance terms, definitions and explanations are intended for informational purposes only and do not in any way replace or modify the definitions and information contained in individual insurance contracts, policies or declaration pages, which are controlling. Such terms and availability may vary by state and exclusions may apply. Discounts may not be applied to all policy coverages.
In that same vein, we were impressed by Nationwide’s “better roof replacement” coverage. This add-on will help pay to repair your roof with stronger, safer materials if it’s damaged by a covered peril. First off, that’s a good thing because a sturdier roof will hold up better in the future. But it’s also important because a better roof means cheaper homeowners insurance rates. So if you know your roof is getting up there in age, it may be worth paying a little extra now for better roof replacement — it could save you money in the long run.
The cost of other types of life insurance varies greatly, depending on how much you buy, the type of policy you choose, the underwriter's practices, and how much commission the company pays your agent. The underlying costs are based on actuarial tables that project your life expectancy. High-risk individuals, such as those who smoke, are overweight, or have a dangerous occupation or hobby (for example, flying), will pay more.
Life insurance can be very confusing. What is term life insurance? What is whole life insurance? How can you get the information you need and make the right decision about life insurance for you and your family or other beneficiaries? We’ll provide an overview of these two popular types of life insurance so you can get an idea of what might be a good fit for you. Find out more by contacting an insurance agent in your area.

Advertiser Disclosure: Some of the offers that appear on this website are from companies which ValuePenguin receives compensation. This compensation may impact how and where offers appear on this site (including, for example, the order in which they appear). The site does not review or include all companies or all available products. For more information please see our Advertiser Disclosure. 
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Unlike insurance agents, brokers typically have access to many different policies offered by various companies — not just a few policies offered by a single company. They may also have access to policies that are not available to most consumers. Having a wide selection of policies to choose from can ensure that clients have the best possible coverage and the best rates. It may also make the process more complicated, as more choices can lead to confusion over which policies will provide the best coverage. A broker can assist clients in choosing the right policies for their home, business, family or automobile to make sure that they are adequately protected. This includes more than simply looking at the premium rates or policy limits; it involves a thorough analysis of what exactly each policy covers and excludes to ensure that it is the right policy for the client.
People who choose Universal Life Insurance are typically looking to maximize their long-term coverage and are less concerned with building cash value. You would fit this category if, say, you were an older parent with young kids to see through college, or if you have a second home with a mortgage that will take you into retirement. If you want to be sure your long-term financial commitments are covered, Universal Life could work for you.
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5. You can change your life insurance. Perhaps you have a life insurance policy that your parents got for you when you were a baby. Perhaps you have a term policy from when you bought your house but now you have a bigger family and you’re concerned about getting them all through college. Or perhaps you want to bump up your coverage because your overall cost of living has changed. And on *that* note …
Progressive’s service varies heavily by state. As the company explains, “Insurance through the Progressive Home Advantage program is underwritten by select companies that are not affiliates of Progressive and are solely responsible for claims, including Homesite Group Incorporated, IDS Property Casualty Co., and ASI Lloyds, and their affiliates.” Basically, Progressive isn’t selling its own homeowners insurance, but has partnered with another company (the one that will pay your claim) in order to offer that insurance to its customers. If you’re already a Progressive customer, no need to stray. If you’re considering opening a policy with Progressive, though, be aware that your options for discounts and coverage will vary by state.
I read the comments about the topic of my article and I see that some responses touch on the "middleman" in ways that suggest some things about those who reside "in the middle." One plus for us "middle" people is that we get to hear things from carriers that those on the retail buying end may not ever hear. Sometimes, when dealing with us "middle" people, you get a behind the scenes look at things that may have a bearing on your coverage. With life insurance through a broker vs an agent, you get to know that impaired risk underwriting (for unhealthy applicants) has a particular kind of nuance. For instance, carriers may decline your application because they take on a set number of impaired risk clients, and then they decline those coming after that. You might think, after being declined, that what they are telling you is "you are done, no life insurance for you." But, what I know from experience is that another carrier or two have not hit the limit yet on declines - and that might be the avenue of approach to get you approved. As a broker, I know things that apply across a broad spectrum of carriers, not just the playbook of one carrier. As a result, the market intelligence of this "middleman" can improve the experience of buyers by finding a way forward for them that is outside the boundary of what a retail buyer might ever know. One thing that I did not mention in the article is that I have been both a captive and a broker, and the experience allows me to see the pluses and minuses in both. Thank you for your responses, and if you have a question about insurance of any type (my specialties are life, Health, Disability, and Annuities) you may post it at MoneyTips.com and let the professional community respond to it. It's free, harmless, informative, relatively instant, and a bunch of other good things, too.
In times of need, we stand by you. We’re here to make sure you have the right coverage for your needs. And should an accident occur, our claims service will be there to help when you need it most. If you’re comparing our quote or policy to another insurer, be sure to understand the value of the coverage you’re considering. Compare apples to apples. Make sure driver and vehicle information are the same. Our auto policy is the only one backed by an On Your Side promise.

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“It’s not anybody else’s responsibility to help you reach the next level. It’s your responsibility,” she told the audience. “It’s important for you to find the right mentor to help guide you along the way – and there are lots of us out there who want to help you become a superstar - but you have to be willing to go the extra mile to make sure you stand out from the crowd.

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Allstate earns its spot on our list by having the most discounts. Whether you want a price break for bundling, setting up automatic premium payments, or securing your home with burglar alarms and fire extinguishers, you can find a discount from Allstate. Unlike other providers, Allstate also has a “welcome” discount that lasts for your first two years, plus a discount for early shoppers who sign up before their current policy expires.
Now that you have a better picture of the difference between term and whole life policies, you probably want to compare term life versus whole life insurance costs. To do so, you will need to directly compare the short and long term costs of a whole life policy and a term policy, based on factors like your age, the face value of the policy you want to buy, and whether or not you are a smoker.

Term life insurance pays a specific lump sum to your loved ones for a specified period of time – usually from one to 20 years. If you stop paying premiums, the insurance stops. Term policies pay benefits if you die during the period covered by the policy, but they do not build cash value. They may also give you the option to port. That is, you can take the coverage with you if you leave your company.
Our goal is to help you understand the importance of life, disability and long-term care insurance in a sound financial plan, so you’re able to better protect yourself and your family. We give you up-to-date information and personal accounts of how these types of insurance can change lives, along with financial information and trends that allow you put it all into perspective.
A broker can also give you the satisfaction knowing that you are adequately insured against all potential liabilities. Whether you are concerned about your company being sued for selling a defective product or about what would happen if you had a fire at your house, an insurance broker can address each of these issues and can build a comprehensive insurance plan to make sure that each and every one of your liabilities concerns is addressed.

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The cheapest car insurance, period, will likely be the minimum coverage required in your state. In most states this is liability insurance only, which covers property damage and medical bills for others due to accidents you cause. Some states also require uninsured and underinsured motorist coverage, which pay for your injuries or damage if an at-fault driver doesn’t have enough insurance.
a person or firm which acts as an intermediary in bringing together clients seeking INSURANCE cover and INSURANCE COMPANIES offering suitable policies. In some cases the agent may simply introduce the two parties to each other and receive a commission from the insurance company; or the agent may be employed by a particular insurance company to sell insurance policies on its behalf, partly on salary and partly on commission. Insurance brokers are usually independent intermediaries who are able to negotiate with a number of insurance companies on behalf of clients in order to secure for them the most advantageous cover and terms, as well as handling claims and offering general insurance advice. Most of the larger insurance brokers are members of LLOYDS, a corporation of brokers and insurance companies. Insurance brokers are regulated by the FINANCIAL SERVICES AUTHORITY in accordance with various standards of good practice laid down under the FINANCIAL SERVICES ACT 1986.
While many factors go into calculating your rate, where you live is chief among them. Homeowners in states that are prone to hurricanes, hail storms, tornados and earthquakes tend to pay the most for home insurance. Insurance.com’s analysis of rates from top insurers for nearly every ZIP code in the country bears this out. Florida and Louisiana are the most expensive states for home insurance among six common coverage levels analyzed by Insurance.com. The least expensive states for home insurance are Hawaii and Vermont

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